Short film by Wing Shya
Joyce has announced this unique charity programme in aid of UNICEF, a collaboration with Rodarte, Swarovski Elements and Maggie Cheung. Kate and Laura Mulleavy, Rodarte designers, have handmade four creations specifically for this charitable initiative. Each piece is inspired by Maggie Cheung and references one of her films: In the Mood for Love, Hero, Clean and Heroic Trio. These pieces have been captured in this short film by Wing Shya with music by Peter Kam.
For every click of the short film on YouTube from now to 31 March 2010, JOYCE will donate HK$1 to UNICEF.
Please reblog this, it's for a good cause.
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